Julian Rosado on Building Athlete Brands, Overcoming Challenges, and Expanding Sports and Growth
Julian Rosado, a Las Vegas-based entrepreneur, discusses his business, Sports and Growth, which helps up-and-coming athletes secure endorsement deals with brands. He shares his journey, including initial challenges like not having contracts signed and underpricing services. Julian emphasizes the importance of aligning athletes with brands they genuinely support. He also mentions using databases like CrunchBase to find potential companies. Despite setbacks, he advises persistence and learning from mistakes. Julian envisions expanding his business nationally and possibly incorporating personal development for athletes. He concludes by encouraging young entrepreneurs to keep pushing forward.
