Knicks Championship Contenders, Business Pivots, and Virtual Success: Leaha Crawford Turns Adversity Into Opportunity After Fire Forces Her Company Online

Announcer 0:00
This is a K-Unb Studios original program.

Wesley Knight 0:04
The following program is underwritten by Crawford Management Group and Chris Glow, and does not reflect the views or opinions of 91.5 Jasmine Moore, the University of Nevada Las Vegas, or the Board of Regents of the Nevada System of Higher Education.

Music 0:18
Even better than that was last time, baby, we back,

Music 0:28
and we

Music 0:35
back, and we back, and we back, and we back, and we back Don't eat that

Music 0:41
was the last time.

Leaha Crawford 0:44
Hey Julian,

Julian Rosado 0:47
you see our game? Did you see that game?

Leaha Crawford 0:51
Well, seeing as though we taping the show, I'm gonna tell the truth, y'all, because it's because I know they got another game before the show airs on Saturday, but the game on Wednesday night, I hate that I missed it, but I woke up to the results, and I woke up to my Facebook page because I was, I was with my family on Sunday for my mom's birthday. Yep, happy birthday, Mom. Happy birthday again.

Julian Rosado 1:13
Happy birthday,

Leaha Crawford 1:14
happy birthday. And you know they all Philly fans, so you know we big Philly fans, and they're mad because the Knicks beat the Sixers, but the Knicks beat the Sixers bad, right? And my cousins, like, you know, that's we won San Antonio, because I think OKC had just lost, they knew who was going, and I was like, no, we want the Knicks, and they said, why? I said them boys graduated from Villanova, and they took them to that NCAA

Julian Rosado 1:41
championship. Oh yeah,

Leaha Crawford 1:43
I said it's their time.

Julian Rosado 1:44
Yeah, it's

Leaha Crawford 1:45
time. It's been 10 years. It's their time, and my cousin, and it's so funny because I'm my nephew and my cousins, they're all our cousins is on, they're all going, you know, talking about the game and talking about this, and got it, the what's his name that plays for San Antonio Windy, Victor? What's his whole name?

Julian Rosado 2:05
Victor Wembiana,

Leaha Crawford 2:06
Wimbiana, amazing, beautiful, absolutely amazing. He is seven,

Julian Rosado 2:12
and he's enlightened too, by the way.

Leaha Crawford 2:14
I can believe it. He is no. So, let me say this, because my first time actually watching him play was, I think, it was game seven.

Julian Rosado 2:24
Yeah,

Leaha Crawford 2:24
was the first time I actually watched, because I wanted the first

Julian Rosado 2:26
time. That's my first

Leaha Crawford 2:27
time watching the Spurs. I'm not, I'm not a San Antonio fan, so I wasn't watching the Spurs, but I was hearing his name, but I was watching him play.

Julian Rosado 2:35
Oh, yeah, you were really starstruck. Oh my god, I was

Leaha Crawford 2:37
starstruck.

Julian Rosado 2:38
Yeah,

Leaha Crawford 2:38
I was starstruck. I was like, oh, and he seems like he's a peaceful man,

Julian Rosado 2:43
yeah,

Leaha Crawford 2:44
a very peaceful, I mean, just seems like you don't know what people are, but but I was like, he's seven, what, seven, how, wait, how, you know, and but it's the next time, baby, it's the next time,

Julian Rosado 2:57
yeah, well, we'll see, we'll see,

Leaha Crawford 3:00
we're gonna team. Well, let me say this. I think that he has a long life in the league, so this is what first year is the second year playing

Julian Rosado 3:11
his third, third year playing.

Leaha Crawford 3:13
Okay, so I mean he got to get his feet wet.

Julian Rosado 3:15
Yeah,

Leaha Crawford 3:16
and he got, I mean, he got the league, you can have no 15 years in the league, he's gonna have a good run.

Julian Rosado 3:21
San

Leaha Crawford 3:21
Antonio was going to get a final,

Julian Rosado 3:23
yeah,

Leaha Crawford 3:24
but maybe not this year. I'm going with the Knicks, no, I got the Knicks all day, Knicks all day. I'm to go with me, y'all on this one. I got the Knicks all day. It's time. Think

Julian Rosado 3:32
a sweep.

Leaha Crawford 3:33
Um, I think so. I think, yeah, because they won it, because they, you got to understand, this is the team that got, I mean, they, they won it.

Julian Rosado 3:44
Yeah,

Leaha Crawford 3:44
it's been since 71 They won it, and they want it bad, right? So, the hunger is there, and you got it. You got the synergy with them three players that won the NCAA in 2016

Julian Rosado 3:58
Yeah,

Leaha Crawford 3:58
so I, they got

Julian Rosado 4:00
it, yeah. They

Julian Rosado 4:01
believe Spurs were favorite too.

Leaha Crawford 4:03
That's okay, that's all right. All right. Well, we're gonna see what the favorites do, but I don't have.. but today wanted to talk about, like, with anything, because I know when you're playing basketballs, I mean playing sports, I mean anything in life, you know, you always.. you don't.. you never want to lose, because I know, I heard you know, at after the game, you know, some of the, some of the players cry, you know, they feel, they feel emotional about this, because this is their life, they put a lot into,

Julian Rosado 4:29
especially when you reached, yeah, when you're reaching,

Leaha Crawford 4:31
but the thing about it is, somebody got to lose,

Julian Rosado 4:34
yeah,

Leaha Crawford 4:35
so you're putting, you're leaving it all on the court, you're leaving it all on the field, I mean, you're putting everything out there, but what I can say is, did they really lose? You are getting paid a whole lot, you're getting paid well, you're living well, and you're doing what you love, and you're doing what you love, right?

Julian Rosado 4:54
Yeah, you did lose, yeah, but and you lost, okay? But

Leaha Crawford 4:57
that's not the first time you lost,

Julian Rosado 4:59
yeah. It's not the first

Leaha Crawford 5:00
time you lost, and honestly, I'm a firm believer in this. You learn more by losing than you do by winning, because remember the Knicks lost last year.

Julian Rosado 5:08
Yeah,

Leaha Crawford 5:09
so they had that feeling,

Julian Rosado 5:10
yeah.

Leaha Crawford 5:11
And they, that's why I said it's their time. It's their time, you know. Yeah, it's their time. And losing, I think we look at everybody wants to be with the winner, but you want to know what, though. You can lose gracefully, you can lose gracefully.

Julian Rosado 5:24
Oh, yeah, yeah. I think it's going to be exactly like what you said, um, with Michael Jordan when they lost to the Celtics.

Leaha Crawford 5:31
Oh, and we talked about that earlier. Yeah, I remember that game. It was, it was either 1985 it was 1985 or 1986

Julian Rosado 5:38
Yeah, I think I was, and he won. I don't know, I was 15, and I can tell you where I was just born. No, I can actually tell you where I was

Leaha Crawford 5:46
watching the game, because of my, because my boyfriend at the time was a Celtics fan, and we were.. it was Larry, it was Larry Bird, yeah, we were, we were watching the game, 1986

Julian Rosado 5:57

Leaha Crawford 5:58
1980 yeah, 85

Leaha Crawford 6:00
or 86 and he had on his Celtics jacket. We, because we now mind you, we're in Philly. He got on his.. he is a.. he is a Larry Bird fan, and we're sitting there watching the game, and I had never heard of Michael Jordan. I was like, well, who the wait.. oh yeah, yeah, yeah. But again, it wasn't the Bulls' time, you know, because the Celtics beat them, but the Bulls came back with Avengers, baby, they got their team together, and they were, they were, they were that team for a while, so yeah, I know a little bit about sports, because I do watch sports, but just thinking about it, though, because when things happen in your life, you know, you may have lost a job, you may have had a separation, you know, you could have, you know, children leaving high school, you know, they're leaving, it's not really a loss, they've graduated, and now I'm going to college, going to something new, because you have no college graduation, a lot of the kids are crying because it's something, you know, they're leaving something, going to something new,

Julian Rosado 7:01
yeah,

Leaha Crawford 7:02
and it's like it's all in how we view things as to what is next, right?

Julian Rosado 7:08
It's scary. It

Leaha Crawford 7:09
is. Well, it is scary,

Julian Rosado 7:10
yeah. It

Leaha Crawford 7:10
is scary. Imagine, you know, to

Julian Rosado 7:12
the land of the unknown.

Leaha Crawford 7:14
Well, think about it. Think about when the child first goes to kindergarten, right? And the parent, you know, I've had this child home, you know. They didn't go, you know, they kept them home, and now I'm sending them to the kindergarten, first grade classroom. The kids are crying the first week because it's the separation, right. And then going from elementary school to middle school, now they're the little kids in this big middle school. And I remember my son getting lost in the middle school for first week, and they were, you know, kind of scared, but they went through it, and then transitioning from middle school to high school, right? And then when you graduate from high school, some may go to college, but some might, you know, now you want to get a job, so now your life changes again, because now you're not getting up and going to school, you're getting up and going to work, or you're going away to college, you know, so it's like our life consistently has changes, and how do we embrace the change?

Julian Rosado 8:07
Yeah,

Leaha Crawford 8:08
you know, and then things can happen, like we talked about, you know, my office fire, and having to separate the office clothes, but the business is still operational, and how do you turn the lemons into lemonade and not be angry,

Julian Rosado 8:22
did you actually go at least, at least take a day to, to transition with that,

Leaha Crawford 8:26
who me?

Julian Rosado 8:27
Yeah,

Leaha Crawford 8:27
took a week, two weeks, and I'm gonna take another week, the first week of July. No, because it's a lot, it is a lot, it's a lot, it's a lot emotionally, and because

Julian Rosado 8:35
you've been there for years, I've

Leaha Crawford 8:37
been there for 16 years,

Julian Rosado 8:38
yeah,

Leaha Crawford 8:39
been there for 16 years, and it has, you know, got the office downtown because of my daughter. My daughter was going to LVA, and it was easier for me to take her to school, go to work, then when she's done with school, she can come to the office, and then we can go home together, and she, we did, that's

Julian Rosado 8:53
why, that's why I got the auto, honestly,

Leaha Crawford 8:55
that's why, and I laugh at it now. My daughter is out of college, living in another city, living her life, right. So the first four years, that's what it was, that's why I got the office there, and the net, the last 12, she's been gone, right. But what I can say is I am blessed to have been able to do that, and I am grateful for, you know, because at first I'm like, "Oh, this is hogwash, but then you want to know what I truly am grateful for, the buyer, I'm truly, I truly am grateful for the opportunity to see if my systems worked in the office, if we had a team that can work from any, did we need to be in the office space in order to operate,

Julian Rosado 9:43
okay?

Leaha Crawford 9:44
Or could we operate efficiently working from home?

Julian Rosado 9:48
Yeah,

Leaha Crawford 9:49
and we know every week, you know, we're knocking out different kinks, you know, and it's a lot. So, if you ever thought about starting a business, things you need to think about, right? And you say, okay, I want to. Start this business, okay. So, what does that look like? Number one, who is your customer? You know, before, well, before we get to that, what's the foundation of the business? What service are you providing? How do your customers get in contact with you? Who are your customers? All those things. So, the good thing is, because we've been operating for almost 20 years downtown, for 16, but I've been operating. This is our 19th year.

Julian Rosado 10:25
Wow,

Leaha Crawford 10:25
so we're working on year 20. We're still providing the same service. So, how do we onboard our clients? Well, we were working with online virtual software. We were working with virtual software anyway with our accounting working with software, with our accounting with our client management system, and all that other stuff. So, all of that stuff was already in the cloud, and it was a matter of we were just going to an office to work in the cloud. An idea of working in the cloud is you can work from anywhere. Now, we did have some hard files that that's one of the hard transitions now, because now we have to make sure that everything that we have is scanned and we organize the electronic files, and that's one thing I can tell you, if you have electronic files, you want to make sure that you organize your electronic files so that you can find your electronic files, but the good thing is we have the client management system that we can take all of our files and put them in the client's file, so now we know how to access it, and knowing what to do. Our tax software has been a web-based software for the past decade. Our accounting software has been that for the past decade, so we've been doing it. We just been doing it from the office, even though we did have, because we did have a server, the only thing we really had was files, and then receiving clients. But even with that, now talking to our clients, like, are you okay with a Zoom meeting? So now you don't have to come to me, I don't have to come to you, we can meet on Zoom, and we're finding that that works, just learning how to use technology, learning how to use AI, and all the other things, as we get ready to, as we pivot and get ready to go, and the biggest thing was, was I attached to the brick and mortar, right, was that, did I identify with that, and that was the hard part, that's what took the week. Like, do I am I ready to let go of this address? And bottom line is, yeah, let it go, let it go, and let everything in there go. So, you know, we're gonna have a fire sale in about a week on Facebook. Facebook, really, yeah, we are. We're selling everything inside the office,

Julian Rosado 12:36
really selling it.

Leaha Crawford 12:37
Yep, but they.. I didn't realize people were coming by. Well, you know, Lee, I like that microwave, and you know, Lee, I like that teapot. Oh, Leah, you know what? Can I have the software? Leah, can I have this? Yeah, go and not know. And people that wanted it, you know, hey, go take it. But then there's some, you know, I'm like, okay, y'all. But that was my staff, you know, my staff that had been in the grill, because we had.. I didn't.. I didn't realize the amount of stuff that we had when they opened up the garage, and stuff

Julian Rosado 13:04
in the garage. Oh my god, never seen the garage. Oh

Leaha Crawford 13:08
my god, didn't realize over the years we had, we had two refrigerators in the garage.

Julian Rosado 13:12
Oh my gosh, right, had two refrigerators

Leaha Crawford 13:14
in the garage, and a refrigerator inside. So I'm like, Leah, you just a hoarder, you got stuff. I had two copiers, large copiers in the garage that had shutters in the garage, so it was a bunch of stuff in the garage, along with some other files and desk and modular desk, because I was going to do different things with the office over time, so there was a lot of stuff, and the good thing getting that all that stuff is gone, because notifier, so we had to get rid of all that stuff, now with stuff in the office, but now turning it, walking through it, you know, because to get to it, you got to walk through

Julian Rosado 13:47
it,

Leaha Crawford 13:47
right, and walking through it every day, because even getting a new business license, so having to go and realize, you know, the business is located at my house, but we wanted a PO box,

Julian Rosado 13:59
oh, is that why you had to get a new one

Leaha Crawford 14:01
for autumn, so the business license, and you know, just guys thinking through that stuff, like, okay, so if you got a home-based business, do you want all the mail to come to your house, or do you want all the mail to go to a PO box? And we decided that all we want all the mail to go to a PO box, but the business license is at my house, didn't know in what jurisdiction the license needed to be in, then being able to look at the services that we were providing and look at the website to make sure that it was in alignment. The heart, I mean, another big step for us is changing the address on everything, so now we're going, oh yeah, going through everything, changing ads. You

Julian Rosado 14:37
ever have any clients be like, well, I don't like, like, you do in person,

Leaha Crawford 14:44
and we can do that too. So, we do have some, and with those, what we're going to do is, I'm either going to meet them somewhere or go to them.

Julian Rosado 14:52
Okay.

Leaha Crawford 14:52
So, but I, that's how I started my business, though. I used to meet people at Starbucks, so I knew every Starbucks location in the valley, about 20, I did. It about 20 years ago, and the West Las Vegas library actually has meeting rooms.

Julian Rosado 15:06
Oh yeah, so I can

Leaha Crawford 15:07
rent, I can, you know, call over there and schedule time for the meeting rooms and go in and meet clients in the meeting room.

Julian Rosado 15:13
Oh, okay.

Leaha Crawford 15:13
But the biggest thing for us is either we can go to our client, we can meet virtually, or we can schedule to go somewhere. I even started walking and meeting clients, so let's go for a

Julian Rosado 15:22
walk. Okay, let's walk and talk

Leaha Crawford 15:24
about what you want

Julian Rosado 15:24
to do. Okay,

Leaha Crawford 15:25
and my clients like, really, I was like, yeah, let's go walk and talk about

Julian Rosado 15:29
it.

Leaha Crawford 15:29
So different business model enhanced from what it was, because I did that in the beginning, went to the office space, and now we're doing it now, but what it does do is I'm flexible. I needed, I needed an even more flexible schedule, having a teenager that is now very active and different, very active in high school. So I'm home, and I'm able to take breaks strategically around his schedule, you know. So I can schedule, you know, you, you're, you're at school from now 830 to 230 okay? I can work, but then at 230 I can go pick you up from school, or you know, we need to go somewhere, we can, I can schedule to go somewhere, and it's a lot more flexible because I'm working from home,

Julian Rosado 16:13
okay?

Leaha Crawford 16:14
And then getting to work is a lot easier, that's get up and walk in the other room, you know, it's less costly, so um, it's,

Julian Rosado 16:21
is there any downfalls of working from home because like sometimes I rent an office or go to office I find my friends I find myself a bit stagnant like staying at home all day

Leaha Crawford 16:34
so I think you have to learn how to work through it okay and you have to have well it's a whole lot of theories out there on what you can do, but you have to find out what works for you. I've always worked from home

Leaha Crawford 16:46
at some point. I've always bought work home, did stuff from home. I started doing this. Someone, someone told me to do this during Covid. It was two hours, hour and a half hour, so I would focus for two hours on whatever. I would make a list of everything I had to do, which we already have our task list in our software. Pick some task out for the first two hours, just focus on that. Go take a break, go get something to eat next, come back an hour and a half, do something else, then come back, go take a break, then come back the last hour and do something else. What I found is by working from home, I work out more because I can get up and go for a walk, come back, get dressed. It's easy. I'm just going in the living room to go to start work, and I still have the same schedule, but I take away the drive time, right? And I eat healthier because I can cook while I'm working on project

Julian Rosado 17:37
instead of just running out to,

Leaha Crawford 17:40
instead of running down and get something, yeah, we go to the grocery store and just, you know, cook, work on something, have a meeting. It's, I am embracing where I'm going with this.

Julian Rosado 17:52
Okay,

Leaha Crawford 17:52
yeah, I'm looking forward to

Julian Rosado 17:54
it,

Leaha Crawford 17:55
you know, and talking to different people, because at first I was no like anything, it's unknown, you know. It was different when I have the office and I'm working from home now. This is the office at my home, so rearranging the space, and that's what.. well, that's that's where I am right now. And I'll let you guys know, I'll give you an update on how we do, but rearranging the space and shutting down the office, so now we're at the point where we're shutting down the office, scanning all the files, making sure all the files are right, and we had to build a plan around it to get it done. Okay, so we're going to do this this many hours a day. This is what the file should look like. So we had to map all of that stuff out and talk it through, map it out, talk it through in order, so that now when we start scanning and packing everything up, we, we got a system going.

Julian Rosado 18:48
Yeah,

Leaha Crawford 18:49
you know, and then we will look at, you know, the next step after we do that, taking pictures of everything and putting it on, you know, offer up Facebook Live, you know, and really getting rid of the stuff,

Julian Rosado 19:00
yeah,

Leaha Crawford 19:01
you know, and setting a time for people to come by and pick up the stuff,

Julian Rosado 19:04
yeah,

Leaha Crawford 19:04
and taking all the personal items, the office, because the office supplies, the office supplies, the personal items, taking those, and some stuff we're keeping, some stuff we're not, like I didn't realize I have a whole library down there of books,

Julian Rosado 19:20
yeah,

Leaha Crawford 19:21
a whole library of books, and I'm like, okay, so I looked in the house, I'm a build a wall, because some of the books I am going to keep, some of the books I'm not, but the books that we want to keep, just put them in my library at home,

Julian Rosado 19:34
wow,

Leaha Crawford 19:34
you know, some of the things we will be getting rid of, because I don't need them anymore, they're old, no, it's old, so you

Julian Rosado 19:38
find yourself relieving some stress. Yes, I mean, you, because I feel like, well, no, hearing the story. Well, think about it, though. It's

Leaha Crawford 19:49
been especially any of you that have lived in your house or lived somewhere for, let's call it five years, and you go to move, and you realize, oh my god, I got so much stuff,

Julian Rosado 19:59
you. Yeah,

Leaha Crawford 20:00
so I've lived.. I mean, I've had this office for 16

Julian Rosado 20:04
years.

Leaha Crawford 20:05
It's a lot of stuff in the office. Yeah,

Leaha Crawford 20:08
and even going through my house, I'm sitting there, and I'm like, okay, so how am I gonna move this space into that space? And several people were like, Leah, sell everything, because if you get another office space, you're not gonna want it anyway. You wanna want some.. you want to want to start all over again.

Julian Rosado 20:21
Yeah,

Leaha Crawford 20:22
so get rid of everything. So that's what we're gonna do. We're gonna get rid of everything.

Julian Rosado 20:25
Yeah, that's really good idea. Yeah,

Leaha Crawford 20:27
yeah. So I am.. at first it was daunting. I'm not gonna lie, it was.. I'm not gonna say that it was amazing to start. It was very scary. It was.. I had to take a lot of walks and to think it through. Okay, so what about this, and every time I wanted to do something, there were several other things that had to be done first, and I just respected the process. Okay, so if that has to be done first, like the first major thing was getting the deciding if we were going to get another office or if we were going to go virtual, and once I made the decision to go virtual, then it was okay. So now you're going virtual. Do you want to have where's the office going to? What's the where's the office address going to be, or do you want to hang the license somewhere? And I was like, no, I'd rather hang that license in my house.

Julian Rosado 21:13
What does that mean?

Leaha Crawford 21:15
So, whenever you're in business, you have to get a business license, so you can go to any of the UPS stores or something like that, and you can hang your business license there, because to be in business in Nevada, you're supposed to have a business license for the jurisdiction you're in, wherever you're doing business. So mine was always my address downtown, and I was like, you want to know what? Nope, it's gonna be my house, Grand Clark County. The business license will be at my house, but the mailing address will be the post office box.

Julian Rosado 21:42
Oh, okay. All

Leaha Crawford 21:43
right, because anything happening out is this is my house. This is what you know what I'm doing, and I did that strategically, because it's like, you know, I could hang it here and just pay the extra money. I was like, no, I'm just gonna hang it at my

Julian Rosado 21:56
house, okay?

Leaha Crawford 21:57
I'm gonna hang the business license. My house is the business,

Julian Rosado 22:00
okay?

Leaha Crawford 22:00
And as we grow, as we grow, you know, having them, because I didn't want the mail, because we get so much mail, and I'm like, I need someone - all me and some, all of us need to have access to it, because everybody now works from home, so everybody needs to have access to the mail.

Julian Rosado 22:18
Yeah,

Leaha Crawford 22:18
so that we can see what's coming in, and then a lot of times, most of the mail that I get now, this is the opportunity for me to see what all we're getting, because a lot of the stuff is electronic now, so it's emails, it's not really, you know, hard mail,

Julian Rosado 22:30
yeah,

Leaha Crawford 22:31
no, we still get a lot, no, for several clients we had to, you know, it, this was good, because I was able to see how many people had mail come into my office,

Julian Rosado 22:40
yeah,

Leaha Crawford 22:40
and it was a lot, I was like, oh my god, I forgot about this person, I forgot about that person, I forgot about, you know,

Julian Rosado 22:44
yeah.

Leaha Crawford 22:45
So it was, it was a good way to reorganize and regroup.

Julian Rosado 22:50
Where do you see your business going from like five years from now?

Leaha Crawford 22:53
I have no idea. I'll let you know next time, right now I see it being consistent. It's going to be consistent and potentially grow, because now I can onboard people to this process.

Julian Rosado 23:06
Yeah,

Leaha Crawford 23:07
you know, now I understand what it means. Should be

Julian Rosado 23:09
an NFL GM. I love how fast your responses are. I should be well, NFL GM. I just know, I

Leaha Crawford 23:19
just, I just, I just know that building the system now, now we just need to duplicate

Julian Rosado 23:27
it,

Leaha Crawford 23:28
and I like it, because even if we do go back into our office space, and I have some ideas on what I want to do, but around now we get to regroup, and honestly, I think everybody is enjoying working from home because they're like this is a lot less stressful. I was like, yeah,

Julian Rosado 23:50
gas prices. Well, you add that, right? But,

Leaha Crawford 23:58
but, and I just act, you know, y'all just find a designated space. I'm blessed in that everyone has a designated space in their house that can be the office.

Julian Rosado 24:08
Yeah,

Leaha Crawford 24:08
and you know, because the biggest thing is going to be when everybody gets their computers, because we haven't - everybody hasn't gotten - we all have laptops now. We haven't brought our office computers home,

Julian Rosado 24:18
okay?

Leaha Crawford 24:19
So we're going to inventory everything, and bring the everybody's gonna have their computer, and then I'm going to bring this, our server to mine, because we have a server too. So, bring the server to my house, and making sure that we have the best internet access, making sure that our telephones work, because our phone system was able, we were able to transfer our phone system, which I'm blessed in that over two years ago we decided to go with a voice over IP phone system, so again I think I was planning this without planning this,

Julian Rosado 24:51
yeah,

Leaha Crawford 24:52
unconsciously, because we, we no longer had a landline, so now that we have, you know, e-facs, we have the client management system, we. Have the online tax program, we have the online accounting program, we have Zoom for client meetings. So we now are building the structure

Julian Rosado 25:09
to

Leaha Crawford 25:10
go virtual, and we can transfer, so when the call comes in to one employee's house, they can transfer it to my house. Yeah, that's, I mean, that's where technology is going, and I am grateful that we were able to, you know, work through this with love, with care, with everybody being respectful, and honestly, we just fell out laughing. We were like, oh my god, I can't believe we're doing this, and we're just doing it every day.

Julian Rosado 25:36
Yeah,

Leaha Crawford 25:37
doing it every day.

Julian Rosado 25:38
What have been feedback from my clients,

Leaha Crawford 25:41
um, well, first it was, oh my god, I'm so sorry that happened.

Julian Rosado 25:45
Yeah,

Leaha Crawford 25:45
and okay, so where do we go from here? How, what does it look like for us? And I haven't had one client leave us yet, as a matter of fact, I got about 10 new clients.

Julian Rosado 26:00
Wow,

Leaha Crawford 26:01
yeah, yeah. And I said

Julian Rosado 26:04
something.

Leaha Crawford 26:04
Well, no, I asked for grace first, you know. Let me get through this, because especially remember it happened during the last week of tax season when we were finishing up a bunch of returns. So now we're probably in the next two weeks we'll pick up where we left off. The only thing that we were able to do was file extensions forever for all of our clients, and now you know, now we know we market differently. So now I'll probably be doing TikTok videos and all the fun stuff, right? And bringing different people on the show, and I only one person when I told them that I no longer was having an office, they were like, 'Oh my god, oh my god, what am I gonna do? And I was like, 'You're going to get on Zoom and upload your documents. Only person that I had bad feeling, it wasn't even bad, it was more like a shot. Everybody else was like, 'You want to know what? I think it's time.

Julian Rosado 26:58
Yeah,

Leaha Crawford 26:58
because the home was the unhoused problem downtown, it wasn't getting any better.

Julian Rosado 27:02
Yeah,

Leaha Crawford 27:02
yeah, and they were more concerned about my safety at night.

Julian Rosado 27:05
Oh, yeah, yeah.

Leaha Crawford 27:06
So, safety is important.

Julian Rosado 27:07
Yeah.

Leaha Crawford 27:08
Okay. All right. Well, that brings us to the end of the show, just like that.

Julian Rosado 27:11
Yeah. All

Leaha Crawford 27:11
right, I got the Knicks. Okay, got it. All right, we're gonna see. I would bet them. I bet you $1 You owe me $1 I bet you dollar, bet your dollar. All right. Until next time, you're listening to Growth and Grace. I am Leah Crawford.

Julian Rosado 27:25
This is Julian Rosalie. And thank

Leaha Crawford 27:26
you, y'all, because y'all are helping me heal and get through this process. Until next week, have an amazing, amazing weekend. Happy June.

Transcribed by https://otter.ai

Knicks Championship Contenders, Business Pivots, and Virtual Success: Leaha Crawford Turns Adversity Into Opportunity After Fire Forces Her Company Online
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